Putting our CLV model into action with The Charlotte Ledger
You had me at contribution margin!
Do you have any data around what paid mediums tend to work best for acquiring newsletter subs? My sense is that generally speaking paying another larger newsletter with a similar target audience is better than a Facebook Ad.
Thank you, Reid. Every time I read one of your Growth Croissant articles, I feel more ambitious about my goals as a Substack writer. I'd thought vaguely about trying out some advertising this summer, but this really helps me clarify my thinking about it.
Excellent, almost academic article for beginners. However, the calculations are not entirely accurate; in reality, everything is somewhat more dramatic and complicated. Thank you and say hello to Tony, he has a complex business and there is room for growth and monetization.